Explore our press features, limited-edition collaborations, and moments of recognition along the way.
Pattern & Memory x Usama Siddiqui: A Limited-Edition Scoundrel Tour Collaboration
Some projects are special because of what they represent, and this was certainly one of them.
For Usama Siddiqui's Scoundrel Tour, I had the opportunity to create an exclusive t-shirt for his San Francisco show, his biggest performance to date and his first-ever theatre show.
The creative brief was to bring together two things: the city of San Francisco and something uniquely personal to Usama. Inspired by his Bangladeshi roots, I reimagined iconic San Francisco landmarks through the visual language of Nakshi Kantha, the traditional Bangladeshi embroidery art known for its intricate storytelling motifs and rich textile heritage.
The result was a design that brought two worlds together: familiar San Francisco landmarks interpreted through a distinctly Bangladeshi artistic lens. A celebration of place, heritage, and the stories that connect us to both.
Seeing the shirt resonate with audiences was incredibly rewarding. The limited-edition design came close to selling out at the show, with only a handful remaining, and we continued receiving inquiries from people hoping to get their hands on one afterward.
This collaboration was a huge milestone for Pattern & Memory and something I'm incredibly proud to have been part of.
Pattern & Memory Featured in the 2026 Diwali Gift Guide
We're excited to share that Pattern & Memory was featured in the 2026 Diwali Gift Guide, a curated platform by blogger Jeena James, highlighting independent South Asian brands, makers, and thoughtful finds for the festive season.
Featured in the Kids & Family category, Pattern & Memory was recognized for its limited-edition Diwali Drop collection, bringing a contemporary perspective to South Asian-inspired apparel and everyday cultural nostalgia.
We're grateful to be included alongside a collection of independent South Asian businesses and creatives celebrating the richness and diversity of our community.
A meaningful feature, and another little milestone for Pattern & Memory.